Financial Analysis That Actually Makes Sense
We started BrainyDataHub because we were tired of seeing businesses struggle with overcomplicated financial reports. After years of working with companies across Bulgaria, we realized something important – most people just want clear answers about their profitability, not fancy charts they can't understand.
2018 - The Problem We Noticed
Working as financial consultants in Sofia, we kept hearing the same frustration from business owners. They were drowning in spreadsheets but couldn't figure out which products or services were actually making money. Traditional accounting software gave them numbers, but not insights.
2020 - Finding Our Method
We developed our approach by working directly with over 150 Bulgarian companies. Instead of complex financial models, we focused on breaking down profitability into simple, actionable questions that business owners could actually use to make decisions.
2022 - Teaching What Works
Business owners started asking us to teach their teams our methods. We realized that giving people the tools to understand their own numbers was more valuable than doing the analysis for them. That's when we started our training programs.
2025 - Where We Are Now
Today, we help Bulgarian businesses understand their financial performance without the confusion. Our approach combines practical analysis with straightforward education, so companies can make informed decisions about their profitability and growth.
Meet the People Behind the Numbers
We're not your typical financial consultants. We believe that understanding money shouldn't require a PhD in accounting, and we've built our team around people who can explain complex financial concepts in plain Bulgarian business language.
Stefan Kovachev
Lead Financial Analyst & Co-founder
Stefan spent eight years helping multinational companies optimize their Bulgarian operations before co-founding BrainyDataHub. He's particularly good at spotting hidden costs that eat into profitability – the kind of expenses that look small on paper but add up to significant losses over time. When he's not analyzing financial data, Stefan teaches weekend workshops for small business owners in Sofia.
What Drives Our Work
Every decision we make comes back to these core beliefs about how financial analysis should work for real businesses operating in Bulgaria's unique market environment.
Clarity Over Complexity
We believe that if a financial report needs a manual to understand, it's not serving its purpose. Our analysis focuses on clear, actionable insights that business owners can use immediately to make better decisions about their operations.
Practical Education
Knowledge that sits in a consultant's head isn't helping anyone. We teach business owners and their teams how to understand their own financial performance, so they can make informed decisions without waiting for external analysis.
Local Market Understanding
Financial analysis isn't one-size-fits-all. Bulgarian businesses face specific regulatory requirements, market conditions, and operational challenges that require tailored approaches to profitability assessment and optimization strategies.
Real-World Results
Pretty charts don't pay bills. Everything we do is focused on helping businesses identify concrete opportunities to improve their profitability, reduce unnecessary costs, and make more informed strategic decisions.
